To quote Shakespeare, “a rose by any other name would smell as sweet” suggests that a name is just a label to distinguish one item or person from another. In the context of the beauty industry, hyaluronic acid, retinol and other various natural-origin ingredients are constant fixtures amongst luxury beauty products. As brands battle to deliver the most exclusive products to today’s educated consumers, creating proprietary ingredients plays a bigger role within the beauty industry to a point where brands are willing to invest large sums in backing up the statements to prove that products do exactly what they advertised to do. LUXUO lists the products and proprietary ingredients of luxury beauty brands, the facts that brands present and how they differentiate from their competitors.
Dior Le Baume
Gender-neutral and multi-use, Dior Le Baume is a skincare product suitable for a variety of skin types (including sensitive skin) and for multiple needs — including the hands, lips, and body. Dior Science developed a formula with 96 percent natural-origin ingredients. The brand notes that the product’s creamy texture repairs, soothes, strengthens, hydrates and makes skin more beautiful at every moment. To repair and soothe the skin, the formula is based on Centella Asiatica extract, which is ideal for sensitive skin. Squalane, jojoba oil and shea butter nourish the skin’s barrier by delivering essential fatty acids (omegas 6 and 9). Lastly, glycerin and hyaluronic acid with a high molecular weight act in synergy to maintain and boost hydration from within, while also plumping, smoothing and making skin more beautiful. This high-performance cocktail is diffused in an incredible enveloping texture. This emulsion with a creamy finish literally fuses with the skin to provide a truly protective film without any oily residue and can be applied as many times as necessary throughout the day, in one or more layers.
Augustinus Bader The Rich Cream
Augustinus Bader is elevating the skincare experience to a new dimension, unveiling larger versions of these revolutionary creams. Launched at the brand’s inception in 2018, The Cream and The Rich Cream quickly redefined the industry with Professor Bader’s proprietary TFC8 technology backed by over 30 years of research in cellular repair and regenerative medicine. Augustinus Bader uses oligopeptide-177, the tissue-protective peptide that is the main component of its cream.
Estée Lauder Revitalizing Supreme+ Night Power Bounce Crème
Estée Lauder’s Revitalizing Supreme+ Night Power Bounce Crème is crafted from leveraging 40 years of night repair expertise and 30 years of collagen research. The brand uses night collagen repair with CollaNight-8 technology, which results in a formula that “boosts skin’s bounce and delivers visible line reduction”. CollaNight-8 technology includes eight powerhouse ingredients which are — moringa extract and hibiscus-8 fraction, collagen-boosting technology (a trio of collagen boosting ingredients), algae extract, sigesbeckia extract and vitamin e. This multi-action breakthrough helps boost collagen resulting in bouncy, firmer, more lifted skin. The key ingredients in CollaNight-8 amplify the three types of collagen. First it delivers a boost of Collagen-I, the most abundant type, then boosts Collagen-III and Collagen-V, which are vital to the overall structure of the collagen matrix.
Elizabeth Arden Retinol + HPR
From tackling acne to plumping fine lines, retinol skincare works the hardest and can address a slew of skin-care concerns. Elizabeth Arden continues on a journey of innovation with the next generation of retinol and the launch of Retinol + HPR Ceramide Capsules Rapid Skin-Renewing Serum and Rapid Skin Renewing Water. The new skin-renewing serum includes retinol + HPR — a next-generation retinoid — which is 10 times more potent than pure retinol, delivering double the power and double the care while preventing unwanted dryness or irritation, making it suitable for both experienced and first-time retinol users. These pre-measured capsules feature a precise, encapsulated dose of retinol + HPR which is gentle enough to use both day (alongside SPF) and night. The potent, yet gentle formula firms the skin, reduces dark spots and pores, and improves the skin’s clarity, tone and texture.
One of the propriety elements is the brand’s encapsulation technology which protects light-sensitive retinol and ensures purity and potency for every application. The ingredients include skin-firming power peptides that accelerate cellular renewal, firm skin, and even texture and tone for “youthful-looking” skin. The unique blend of phytoceramides and skin-soothing bisabolol and oat, ensure the formula is gentle enough to use both day and night; for experienced and first-time retinol users.
La Prairie Skin Caviar Eye Lift
With a history in eye care, La Prairie’s Skin Caviar Collection introduces the re-imagined Skin Caviar Eye Lift. Backed by cutting-edge research on eye area ligaments, this formula features the infusion of caviar infinite and caviar micro-nutrients, which the brand states ensures “a transformative lift and firmness for the delicate eye area”. La Prairie also incorporated skin caviar harmony L’extrait, which helps build the skin ligaments’ strength and flexibility. The combination of these ingredients is said to enhance the ligament-to-cell communication in preserving the sculpted eye contours.
Sigi Skin Idyllic Fields
Idyllic Fields includes a high percentage of oats (75 percent) to soothe and calm sensitive skin, Heptyl Undecylenate (3.7 percent) to condition and soften the skin, and Propanediol (2 percent) which helps to retain moisture in the skin. This blend of ingredients is said to elevate Idyllic Fields’ moisturising “power” by 20 percent, and is made to suit a diverse range of skin types.
Noble Panacea Skincare Line
Known for its advanced science and technology, Noble Panacea has a reputation for its patented delivery system and potent ingredients which have garnered the brand a loyal following of beauty enthusiasts and industry experts alike. These ingredients are specially formulated by Nobel Laureate and Sir Fraser Stoddart. Noble Panacea uses patented “Organic Super Molecular Vessel Technology” (OSMVT) for transformational skincare results. Created with high efficiency and efficacy, the OSMVT technology protects and delivers active ingredients precisely into skin cells, improving their potency by up to tenfold.
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